What Exactly is Included in the Course?
Niche selection and the brand of you
In module 1, you’re going to find the unique brand of you. We’ll also introduce you to the authority flywheel, which is a framework to scale your online authority and influence in any niche.
In module 2, we cover the mindset needed to start a blogging business, including dealing with imposter syndrome, fighting the devil on your shoulder, and how to forge ahead fearlessly with your online business.
Blogging Like a Startup
In the third module, we cover blogging like a startup principles. This includes lessons from The Lean Startup, going over the startup mentality, and then we’ll introduce you to the concepts of pivoting and the idea of feedback loops, showing you that a blogging business runs on data.
Decoding Search Intent
This module includes how search engines work, the power of capturing Google traffic, and how to deconstruct searches and the competition to begin to understand exactly what you’re going to write.
Your Minimum Viable Website
Here’s where we start building your website. This is an exact, step by step series of videos showing you exactly how to set up your blog, including the hosting, the theme to pick, the exact plugins you need, how to tweak every setting – basically every little detail to get your website launched.
This module includes how to do keyword research step by step, exactly what to look for to find monetizable keywords, and you’ll uncover the first keywords that you’ll start targeting. We’ll also cover the keyword research matrix. By the end of this module, you’ll have a new instinct to quickly and instantly spot keyword opportunities in the real world.
Blog Content Creation
Here, I show you the content assembly line method and how to assemble (not write) posts. You’ll also get the exact templates to start your posts from – how-to posts, affiliate list posts, reviews, comparisons – you’ll have the perfect framework for it all.
The Link Building Machine
This is where we cover the advanced tactics you need to scale the number of backlinks to your new blog, including how to scale guest posts and link building partnerships. We cover the new gold standard link building methods that no one else is currently doing.
Affiliate Marketing and Blog Monetization
Here, we’re going to cover your blog monetization timeline, how to plan your early affiliate content and start making affiliate revenue. Then we’re gonna get into advanced affiliate tactics taught nowhere else – how to get accepted into more programs, how to negotiate higher commission rates, how to play brands off against each other, how to rank brands in a list post, and a lot more.
Scaling and Outsourcing Your Blog
In this module, we go over how to scale and outsource your blog and how to maximize the use of your time to make the most progress (and money) in the shortest time frame possible. This includes your full scaling team, how to scale with or without a budget, and the main things to focus on daily when running your blogging business.